you've
seen how following the tyrant's playbook can help you rise from obscurity and
seize total control of your nation. But, believe it or not, gaining power was
the easy part. From day one of your reign, you'll be beset by enemies and treacherous
rivals eager to bring your regime to a quick and likely violent end. It's
a lesson one of history's most famous leaders learned the hard way.
Julius
Caesar (46-44 BC) was Killed by former allies less than two years after naming
himself dictator for life.
Laurent
Kabila of Congo (1997-2001) Assassinated by one of his own child soldiers who
got out of line. And then there's Liberia's Samuel Doe (1986-1990) Captured and
tortured on camera before being murdered by a rival warlord.
But you
can avoid their fate by using the playbook to put potential rivals in their
place. And nobody did this better than the Butcher of Baghdad: Saddam Hussein.
Who ruled Iraq for 24 years by never forgetting the mantra all tyrants must
follow: "Kill or be killed."
2.
CRUSH YOUR RIVALS
“I will
pick up my gun and fight to the end.” - Saddam Hussein
Saddam
Hussein was a brute. His way to stay in power was to make sure that anybody he
even suspected might be an opponent, would be dead. But before we get into how
Saddam masterfully used the playbook to stay one step ahead of his rivals, here
are some facts about how he made it to
the top.
From a
very early age, Saddam Hussein believed in power. When he was young, Saddam
would carry a metal rod, and he'd use this metal rod as a way to threaten and
intimidate others. But he also used it to torture small animals.
At age 20
he joined the BA’ATH party and became a key enforcer. he participated in the
assassination attempt in 1959 of the leader in Iraq, General Abd al-Karim
Qasim. And that really gave him a badge of honor within the Ba'ath Party.
In 1968 he
helped organize a coup that BA’ATH party to power. After the coup, one of his
cousins, Ahmed Hassan al-Bakr, becomes the president. And Saddam was appointed
vice president.
But Saddam
was destined for bigger things. Saddam was a vice president for ten years, but
in the meantime, he was actually taking alliances and creating friendships with
different aspects of the government.
Saddam
went one day to Ahmed Hassan al-Bakr and told him,
"You're
getting older. I hear your health is not in great shape. Time for you to
retire."
Or to put
it another way... You have a choice of either being executed or having a peaceful
transition of power. The next day, Ahmed Hassan al-Bakr goes on TV and says,
"I'm retiring."
So, now
you know how Saddam rose to power, let's talk about how he kept it. Starting with the first crucial period of
any tyrant's reign, when you'll have to show what it means that there's a new
sheriff in town.
2.1
ESTABLISH DOMINANCE
There are
certain rhythms to dictatorships. Right after they seize power is actually a
very unstable time. In order to stay in power, you have to be ever-vigilant. You
have to make sure that anybody who is a potential rival is controlled and put
in their place. And those will even include some of your first and closest
allies with dangerous ambitions of their own. Even a minor slight, if not dealt
with, maybe a signal to rivals that, "Oh, this guy is vulnerable."
These
fair-weather friends are now waiting in the wings to try to take you down. So
don't give them a chance.
The following
guys didn't.
Every
general on The Great March with Mao was dead within a few years. Almost
everybody who fought the revolution in Cuba on behalf of Fidel Castro was dead
within two years. Joseph Stalin's original comrades in the USSR also All died
in a short time.
But Saddam
did them one better with a surprise move for the ages. One of Saddam's friends
tells him that there are people who are murmuring and not happy about Saddam's
takeover from al-Bakr. So then Saddam called for everyone in the
Ba'athist party to attend Congress on July 22, 1979. And Saddam comes with his
famous cigar. And he says,
"There
are people in this room who are opposing my leadership."
And then a
man by the name of Mashadi, a senior member of the Ba'ath Party who was highly
regarded, begins to give a rehearsed speech. In it, Mashadi confesses to
having plotted a coup or conspiracy against the Iraqi leadership, including Saddam
Hussein.
Which, in
truth, was entirely made up. Which, in truth, was entirely made up. Mashadi had
been tortured by Hussein and he brought Mashadi's wife and daughters to the
prison, and Hussein told Mashadi he had a choice.
He could
either sit there and watch the guards rape his wife and his daughters and then
kill them, or he would confess.
Mashadi
chose option two. The confess.
And one by
one, Mashadi begins to read out the names of Ba'athist officials who were,
according to him, accomplices and conspirators. And then a member of the police
dressed in plain clothes, the security forces, would come and escort out this
person.
Some of
these men are begging him, like, "Please, no, no." And it was a
bizarre spectacle of feigned loyalty but also fear. You could see the fear in
the eyes of many of these men who felt at any moment their names could be
arbitrarily read.
Outside
the meeting room, the purged party members learn their fate. More than 20 are
sentenced to die. The rest get prison time. They think they're lucky until they're forced to conduct the executions
themselves.
It extinguishes any doubt about what Iraq's new leader is willing to do to protect his authority. And in case anybody didn't get the memo the video of that meeting was sent all around, including to Iraqi embassies abroad. And the message was, "Look what happens when people are betraying the regime and their leader. That's the way they're gonna end."
What
better way to kick off a new era? Now that your rivals know what you're capable
of, they'll have no choice but to raise their game as well. How do you make
sure you keep the upper hand?
2.2
BE EVERYWHERE
To survive
as a tyrant, you need to have eyes, ears, and muscles you can rely on everywhere.
For a dictator to keep any threat to his power from rising up, the only way to
do that effectively is to do it in the shadows.
That's why
every dictator's best friend is an effective and ruthless secret police.
During the
Great Terror of the late 1930s, Joseph Stalin's secret police, the NKVD, presided
over the arrest and execution of nearly a million so-called enemies of the
people, accused of opposing Stalin and his regime.
In Uganda,
Idi Amin enforced loyalty through his State Research Bureau, which was staffed
by members of his tribe, as well as local criminals and mercenaries from abroad.
Haitian
dictator "Papa Doc" Duvalier's enforcers were nicknamed "the
Tonton Macoute" or "Bogeyman” after a character in folklore who
kidnaps and eats unruly children.
The idea of a secret police in Iraq began in
1964 with the Jihaz Haneen, which was a security apparatus that Saddam helped
found. After Saddam ascended to the presidency, he created a special secret, secret
police, a sub-unit. And it's comprised entirely of members of the tribe and family
that are bound by blood and oath of loyalty to Saddam Hussein.
In Iraq in
the 1970s, everyone knew these people. They drove the same kind of cars, they
dressed kind of the same. They even had the same mustache. So much for the
secret part. But no matter how much you empower your secret police, you need
something else to show your rivals that there's nowhere to hide. A trusty
network of informants.
In
Saddam's Iraq, spying was everywhere. Everyone spied on the other. The
Ba'athists are everywhere spying on you. So, in your own family, for example, the
only way your parents, or elderly people would speak is in the middle of the
garden, blasting out the radio far away from them, and then they would whisper to
each other. And that's how they talked with each other in the '80s.
Now when
the playbook says, "Be everywhere," it's not just talking about inside
your borders. When dissidents would make their way into other parts of the
world, Saddam would not hesitate to demonstrate that they were reachable to
him, regardless of where they were.
This
leads us to Iraq's former Prime Minister Abd ar-Razzaq al-Naif. Al-Naif was a
progressive politician and Saddam's longtime nemesis. But after Saddam and the
Ba'athists seized power al-Naif was forced to flee with his family. He moved to
Great Britain and started speaking out, publicly criticizing the government.
Unamused,
Saddam begins exploring options for how to silence his worst critic. A pair of
friendly neighborhood assassins pay al-Naif a visit. But they hit al-Naif's
wife instead. She survived, by the way, and the gunmen were ultimately
arrested.
So now
Saddam sends elite agents from his secret police from Iraq to London. Where
these skilled professionals tap their informants to keep track of al-Naif's
every move, waiting for the opportunity to strike. This time, they don't miss. The
assassination leaves behind a chilling message for Saddam's critics. No matter
where you run, Saddam will find you.
Murder and
mayhem are always a solid play. But Saddam didn't rule by fear alone, and
neither should you. For the next tactic in the playbook, you'll see how to appeal to another of your
rivals' soft spots. Their greed.
2.3
BUY LOYALTY
Whoever
said you can't buy affection, probably didn't try hard enough. What an inner
circle needs to stay loyal is actually very simple. They need to get more from
the leader than they believe they can get from anybody else. The efficient way
to stay in power is essentially giving the coalition bribes and opportunities
to be corrupt. Sounds pricey, Right? So where's the money coming from? Most of
these regimes are highly sophisticated operations of kleptocracy. What is
kleptocracy exactly? I'm not talking about that kid at school who got busted for
shoplifting wine coolers. Kleptocracy involves stealing the resources of your
entire nation.
Step one. Nationalize
your natural resources. Oil, gold, natural gas. If it's valuable, it needs to
be controlled by the State, aka you.
Step two.
Put your people in charge. You'd never play a big game without paying off the
referee. So don't start despoiling your country without making sure all
decision-makers are on your team first.
Step
three. Control all trade. Set artificially high prices, hold back goods to
create demand, and tack on some exorbitant taxes. Then watch the cash flow
in.</i>
By
mastering this technique, Saddam Hussein, once a penniless shepherd's son, got
his net worth up to a cool two billion dollars. Not bad.Right?
But as
tempting as it might be to keep the riches to yourself, a smart tyrant knows
the value of sharing. Saddam was able to plunder the resources and the oil wealth
of the State. But he used these proceeds to not just enrich himself, but also
as a form of patronage.
He bought
the loyalty of other senior party officials. All this generosity isn't cheap. But
ignore this tactic at your peril. Some tyrants find that they have wasted so
much of the government's money, so much of the people's money, that they don't
have enough left over to take care of their inner circle. They wind up dead
very quickly. And if you're smart, also
set aside a little extra to share with the common people.
In the 1980’s One
famous thing Saddam would do, he would surprise Iraqis, by visiting someone's
home. And the first thing he would do is open their refrigerator. He had this
image of himself that he was the man who would bring all Iraqis food. And when
he sees an empty refrigerator, he makes sure that he shows that there are
people being loaded with gifts. So that's the charm, but it's mingled with the
fear.
The end
goal is to make people in the public say that,
" No,
actually everything is okay. This dictator is a good man. He's doing the
right things, right policies. I like him."
Who
doesn't want to be liked? But don't go soft now. Once your inner circle gets a
piece of the action, they're going to keep demanding more. Time to develop a
new skill, to remind them you're still the boss, and they're not.
2.4
MASTER MIND GAMES
Most
successful dictators engage in ritual humiliation of everyone around them, including
their closest collaborators. And they do this very early on so that the rules
of the game are understood.
And why
are these displays such a key part of the tyrant's playbook? because they're
pathological narcissists.
Tyrants
are deeply insecure. Their response to any sort of criticism is attack. You
don't want somebody thinking "I have a better way to do things."
Ideas are very bad for dictators.
Keeping
your rivals scared and off-balance is so much better. Saddam told friends how
he killed one of his best friends, who was a minister. His wife went to Saddam
and said, "Please release him." And he said, "Tomorrow, you will
find him at your home. "The next day... Saddam sends his body cut in
pieces in a coffin, to his wife. Stories like this were a form of control. Whether
or not they were true was not the point. The point was to demonstrate that he
could do these things. The potential was there.
In 1979,
under Ayatollah Khomeini, had the Islamic Revolution in Iran, which Saddam
looked at with great concern. So, there was now this new Iranian regime that
was calling for a rebellion, an uprising, an overthrow of Saddam. And it
actually had the resources to make it happen. Saddam decided to preemptively
attack Iran. He really believes that it is going to be a short war and that within
a month, the regime will collapse.
Saddam
Hussein's war against Iran has now lasted not three days, but ten long months.
There was a lot of rumblings among some ministers. "This is a dead
end." "Where is it going to end?" so, before his restless allies
got any bad ideas, Saddam decided to give them a little attitude adjustment.
One day in
the early '80s, Saddam ordered a group of top ministers to report for a trip to a destination unknown. with blacked-out windows that slowly drove them in
circles around Baghdad. They arrive at a remote palace outside of the city. The
men are directed to put all belongings into envelopes marked with their names. They're
made to wash with disinfectant, then forced to wait in silence for hours. They have
been waiting in silent terror for hours. Finally, Saddam arrived. He speaks for
30 rambling minutes. Having seen their leader's brutality firsthand, the men
prepare for the worst. Instead, Saddam invites them to a lavish supper. Gives
them one thousand dollars each and has them driven home. But the message is
clear. Next time they might not be so lucky. It was his way of instilling fear,
of projecting his power and authority. It was a form of psychological
manipulation. What he was doing was keeping fear alive. And he did it with
intention. When times get tough, sometimes fear is all you have.
The Iran-Iraq War lasted eight years. He lost
a lot of soldiers. And at the end, Khomeini was far more popular and stronger
in the whole world. How frustrating. When your ill-fated plans lead to national
disaster, you can count on facing even graver threats to your rule. Some from
the most unexpected places. Time to show how far you're willing to go to
preserve your power.
2.5
EVERYONE IS EXPENDABLE
Surviving
as a tyrant means making tough decisions. And you can't allow your emotions to
get in the way, even when it comes to blood. Saddam had zero tolerance for any
hint of rebellion or betrayal from members of his own family. And he would not
hesitate to arrest them, detain them, execute them, torture them, whatever he
needed to do.
After being crushed by coalition forces in the first Gulf War, Saddam needs to quickly reaffirm his authority. Even if that means taking on his nearest and dearest. Saddam's two daughters were married to Hussein Kamel and his brother Saddam Kamel. They were all third cousins, second cousins. Saddam placed the older brother, Hussein Kamel, in charge of Iraq's nuclear weapons program.
Saddam
really was almost besotted with him. Saddam thought "This is a great
young man, who might be even one day my successor." Which came as
unwelcome news to Saddam's eldest son and notorious psychopath Uday. Uday was
truly cruel and sadistic. He was jealous of Hussein Kamel. Hussein Kamel is
beginning to sense that Uday is going to make it more and more difficult for
him. You know, sooner or later, kill him.
So, one
night under the cover of darkness, the brothers flee to Jordan with their wives
and children. Hearing the news, Saddam is less than pleased. Especially when he
learns Hussein Kamel is demanding asylum and talking to CIA agents about Iraq's
chemical weapons program. But Saddam knows just how to respond. He calls his
daughters and swears the Kamels will be forgiven if they return home. He
must have been pretty convincing since they all returned to Baghdad. But
Saddam greets them with something other than open arms.
He forces
his daughters to divorce the Kamels. A few days later, Saddam's government claims
the brothers are killed in a shoot-out with vengeful relatives at the family
estate. But others tell a different tale. Saddam sent a death squad, led
by his own sons Uday and Qusay, to take the Kamel brothers out. The
aftermath is even more dramatic. They take the dead bodies attach them to a
car, and drive the car, dragging the dead bodies of Saddam's sons-in-law into
the entire city. He horrified the whole country. That, "This is what I
can do to my sons-in-law if they disobey me." That's how Saddam kept his rivals underfoot until
the 24 years of his reign.
Nothing
lasts forever. But to survive nearly this long you're going to need to deal
with threats even more challenging than treacherous rivals. Because they're
coming from inside your population.
Fear not. The
playbook has some handy tricks to keep any restless citizens under control.
But
they're not pretty.
The next stop
is Uganda, to meet the man who mastered the art of terror to preserve his
reign. The question is Are you ready to follow his lead?
See you in chapter 3.
(Based on the How to Become a Tyrant Television
documentary released by Netflix. All credit goes
to them.)
Kasun Sapumohotti
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